General

“Many companies have forgotten they sell to actual people. Humans care about the entire experience, not just marketing, sales, or service.” (Dharmesh Shah, CTO and co-founder, HubSpot) Brand awareness is at the heart of building a successful business. If your target customers, and the public at large don’t know who…

“Beware of little expenses; a small leak will sink a great ship.” (Benjamin Franklin) When a company is struggling with cashflow, or simply looking to improve profitability, the directors will often consider making grand sweeping changes like retrenching staff, slashing the marketing budget or even selling off resources. While this…

“Your brand is what other people say about you when you’re not in the room.” (Jeff Bezos) You have a great product or service that fills a need. You are doing your marketing. Your accountant has helped you streamline your cashflow and provided you with your financial forecasts. You are…

“There are no shortcuts when it comes to getting out of debt.” (Dave Ramsey, finance journalist and author) Most businesses have debt of some kind or another. Whether you need help to buy stock, maintain equipment or even fund a property, it’s likely that at some stage in your business’…

“It takes 20 years to build a reputation and 5 minutes to ruin it. If you think about that you will do things differently.” (Warren Buffett) During tough economic times it can be tempting to illegally cut corners, hire staff at lower salaries, or avoid paying taxes you know you…

“Artificial intelligence is just a new tool, one that can be used for good and for bad purposes and one that comes with new dangers and downsides as well.” (Sarah Jeong, information and technology journalist) Using powerful data analytics and pattern recognition, Artificial intelligence (AI) has become the latest buzzword…

Performance management (PM) is the lifeblood of any successful organization. It’s not just about annual reviews; it’s a continuous cycle of setting goals, providing feedback, and fostering development to maximize employee potential and ultimately achieve organizational objectives. But navigating the world of PM can be complex. This comprehensive guide delves…

“We can in fact change the world and make of it a better place.” (Nelson Mandela) Rolihlahla Mandela was born into the Madiba clan in Mvezo, Transkei, on 18 July 1918. He was given the name Nelson by a teacher on his first day at school. Affectionately known as Tata,…

“People want to know they matter and they want to be treated as people. That’s the new talent contract.” (Pamela Stroko, Vice President, HCM Transformation & Thought Leadership at Oracle Corporation) Any business leader knows that hiring the best team possible is the first step to success, so it stands…