How Your Payment Terms Could be Damaging Your Business

“Beware of little expenses; a small leak will sink a great ship.” (Benjamin Franklin) Extending 30-, 60- or 90-day payment terms may seem like a simple trick to help your sales teams convert sales, smooth negotiations and boost customer service. What you may not recognise, though, is that those terms…
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6 Ways to Maximise Your Revenue Through Smarter Networking

“Networking is not about just connecting people. It’s about connecting people with people, people with ideas, and people with opportunities.” (Michele Jennae, business coach and author) Most entrepreneurs know they should be building a network, but not many know this should be a core business strategy. Building and maintaining the…
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Business Hack: How to Better Define Your Target Market

“Defining your target market is about understanding motivations, challenges, and goals. Without this, your messaging falls flat and your marketing budget burns fast.” (Elena Kwan, Founder of MarketLens Consulting) Fundamentally, businesses start because business owners believe they see a gap and aim to fill it. Their target market is built…
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5 Tips for Helping Your Employees Through a Crisis

“When people are financially invested, they want a return. When people are emotionally invested, they want to contribute.” (Simon Sinek) Employee engagement. It determines so much about the direction of a company, its staff productivity and how likely it is to succeed. According to a Gallup poll just 23% of…
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The 5 Cognitive Biases That Could Sink Your Business

“Too often we hold fast to the clichés of our forebears. We subject all facts to a prefabricated set of interpretations. We enjoy the comfort of opinion without the discomfort of thought.” (John F. Kennedy, former US president) Humans are creatures of habit. We form opinions and sets of actions…
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