General

“Networking is not about just connecting people. It’s about connecting people with people, people with ideas, and people with opportunities.” (Michele Jennae, business coach and author) Most entrepreneurs know they should be building a network, but not many know this should be a core business strategy. Building and maintaining the…

“Too many businesses only realise the value of intellectual capital when a key person leaves – or a competitor copies what they’ve built.” (Alicia Mendes, author of Futureproofing Through People) In the rush to raise capital, improve profitability or streamline efficiency, business owners often miss what truly drives their success:…

“Defining your target market is about understanding motivations, challenges, and goals. Without this, your messaging falls flat and your marketing budget burns fast.” (Elena Kwan, Founder of MarketLens Consulting) Fundamentally, businesses start because business owners believe they see a gap and aim to fill it. Their target market is built…

“When people are financially invested, they want a return. When people are emotionally invested, they want to contribute.” (Simon Sinek) Employee engagement. It determines so much about the direction of a company, its staff productivity and how likely it is to succeed. According to a Gallup poll just 23% of…

“Too often we hold fast to the clichés of our forebears. We subject all facts to a prefabricated set of interpretations. We enjoy the comfort of opinion without the discomfort of thought.” (John F. Kennedy, former US president) Humans are creatures of habit. We form opinions and sets of actions…

“Clients do not come first. Employees come first. If you take care of your employees, they will take care of the clients.” (Richard Branson) Whether you call it May Day, Labour Day or International Workers’ Day, 1 May is an opportune time for businesses to consider and prioritise their workers. …

“The more tranquil a man becomes, the greater is his success, his influence, his power for good.” (James Allen)  The world of work has never felt less stable. Between high unemployment rates, a quicksand political environment, the gig economy and the introduction of new disruptive technologies (and tariffs!) almost daily,…

“Reviews aren’t just about feedback, they’re about building a relationship with your customers.” (Oprah Winfrey) According to a recent survey, 91% of people regularly or occasionally read online reviews, and 84% trust online reviews as much as a personal recommendation from a friend. There’s no doubt that reviews are having…

“The measure of intelligence is the ability to change.” (Albert Einstein)  Change can be uncomfortable and often we humans love to avoid it. In business, however, being brave enough to embrace change could be the difference between going under and thriving. All business owners should be constantly on the lookout…

“I do not gather things, I prefer to rent them rather than to possess them.” (Jerzy Kosinski, Polish-American writer) Deciding whether to buy or lease equipment can sometimes seem like an impossible choice. There are so many factors at play that it can feel like whatever you do will be…